Dumb Ways to pitch (2013)
Dumb Ways to Pitch
(Lyrics by Petra Sammer 2013 - based on Dumb Ways to Die)
Dumb ways to pitch
So many dumb ways to pitch.
Dumb ways to pitch
So many dumb ways to pitch.
Brainstorm without strategy.
Give away ideas without a fee.
Reseach is just irritating.
Insights are intimidating.
Dumb ways to pitch
So many dumb ways to pitch.
Dumb ways to pi...hihitch
So many dumb ways to pitch.
Listen ... only to yourself.
Use ideas ... just off-the-shelf.
Step right in ... without rehearsal
Give a shit on the clients appraisal
Dumb ways to pitch
So many dumb ways to pitch ...
Don't ask questions. Talk a lot.
Complex content is super hot.
Press your client through one hundred slides.
Always hide your best insights.
Rush as fast as you can do ...
I wonder was this button do (power out in the room)
Dumb ways to pitch
So many dumb ways to pitch ...
(last )
Sometimes you may hate a client surely
So stand up and say this loud and clearly.
Deny social media ... as overrated.
Skip Q&A ... because you hate it.
Ignor every question of your new client
as Ketchum won Cannes and is a giant ...
Dumb ways to pitch
So many dumb ways to pitch
Dumb ways to pi..hi..hitch
So many dumb
So many dumb ways to pitch.
(End: Safe travel home to all Campers)
In 2023 Ketchum - an international
communications network - celebrates
its 100th anniversary. This makes it probably the oldest communications agency
in the world. I´ve worked more than 25 years at Ketchum and learned so much at
this agency. I am thankful for this time and the many colleagues and friends
I´ve met there. So I´ll take this as an opportunity to meet old Ketchum-friends.
And ask them some fundamental questions. Thanks to Linda Eatherton, Gustav Averbuj, Sabine Stadel-Strauch, Gesine Märten and Martin Dambacher
And a hello to all my Campers from 1997 -
at Camp Ketchum in Longboat Key Florida