Define "Story": 5 Definitions you should know
“Stories are a particular type of human communication designed to persuade an audience of a storyteller’s worldview.” This definition comes from Jonah Sachs, a social media expert known for his successful work with NGOs. Sachs continues: “The storyteller does this by placing characters, real or fictional, onto a stage and showing what happens to these characters over a period of time. Each character pursues some type of goal in accordance with his or her values, facing difficulty along the way and either succeeds or fails according to the storyteller’s view of how the world works.” In his book Winning the Story Wars , Sachs warns of the manipulative power of stories. Because yes—every story expresses a point of view and is told with the intention to persuade, to stage, to influence. Within a speech or presentation, this persuasive tool can appear in various forms—and under different definitions: as an anecdote, a parable, a meta-story, a core story, or a narrative. Leaders and co...
