The Missing Element in Business Communication: Why Emotion Matters
“How come when I want a pair of hands, I get a human being as well?” — Henry Ford Henry Ford knew exactly where the challenges lay when working with people. In his autobiography My Life and Work , from which this quote is taken, he makes that abundantly clear. Somewhere between the two hands that do the work lie a brain and a heart—and both have needs. Today, Ford would likely be pleased to see that much of the manual labor he standardized as a pioneer of mass production can now be performed by machines. The relationship between humans and machines—a subject that preoccupies us today in the emerging age of robotics and artificial intelligence—was already a dominant issue during the industrial age. Entrepreneurs like Henry Ford devoted their lives to grappling with it. And for many artists at the end of the nineteenth and beginning of the twentieth century, distinguishing humans from machines became a powerful creative force. Amid the heated debate of the time over the virtues of ...





